UB First Look: Bell Biv DeVoe’s ‘Three Stripes’ Cover Art | January 27th

The lead single “Run,” produced by Erick Sermon, finds BBD in a familiar space with the Notorious BIG sampled, “Hypnotize” beat. The remix for “Run” will feature some of today’s hottest rappers adding a youthful flair to the cut.

With Bell Biv DeVoe being one third of the original boy band New Edition, the project will receive additional exposure via BET’s marketing and publicity campaigns for the highly anticipated 3-part mini-series “The New Edition Story” airing January 24th -26th.

With the release of “Three Stripes,” BBD will start a tour in February and New Edition will receive a star on the Hollywood Walk of Fame the week of release.