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The UB Interview: Aaron Cole Talks ‘OMARI’

Aaron Tells UB About The Inspiration for The New Project.

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Two-time Dove Award-winning and Stellar Award-nominated Christian hip-hop artist, singer, and songwriter Aaron Cole has released his new 3-song bundle “OMARI,” a moving dedication to his newborn son Omari, who was born in October.

Following the summer release of his deluxe album “Sorry, I Changed (Again),” Aaron’s latest music project “OMARI” offers listeners a glimpse into his journey to fatherhood. Created before his son’s birth, the songs are inspired by Aaron’s hopes as a new first-time father and his aspirations to be a guiding light in his son’s life.

The bundle includes three singles: “Number One,” “One Reason” (featuring Tauren Wells), and the title track “Omari.”

The OMARI bundle delves into Aaron’s reflections as he embraces this new chapter in parenthood with his wife Erica. In “One Reason,” he emphasizes his family as his top priority, creating a heartfelt tribute to his growing household. “Omari” recounts the moment Aaron learned he would become a father, sharing his faith-filled hopes for his son’s future. “Number One” expresses gratitude for God’s guidance, celebrating the renewed appreciation Aaron feels for life’s everyday blessings.

OMARI stands as a musical keepsake, commemorating Aaron’s faith, love, and commitment to his family.

Aaron’s musical journey began early, with his first independent album release at just four years old. His talents soon caught the attention of Christian music icon TobyMac, leading to his signing with Gotee Records at age 15. Aaron’s career thus far includes three #1 hit singles on Billboard Christian charts, two Dove Awards, and a Stellar Award nomination. He made history in 2019 with his debut album “Not By Chance,” as the first Christian hip-hop artist to win the Dove Award for New Artist of the Year. His music has been featured on ESPN, Fox Sports, and the Netflix series “On My Block.

In April, he released his third album “Sorry, I Changed,” his first under RCA Inspiration, featuring a collaboration with Kirk Franklin. This was followed his headlining “Sorry, I Changed Tour” in August.

In honor of his lead single “One Reason,Aaron is inviting fans to share one reason they are thankful each day throughout November. In this season of thanksgiving and family, in partnership with Soles4Souls, he’s promoting gratitude and giving, aiming to raise $2000 this season, enough to give 100 kids new shoes.

Check out his new project “OMARI,” and stay tuned his music video for “Number One,” being released next Friday, November 22nd.

Aries from UB, recently caught up with the new father and multi-talented Aaron Cole to discuss his new EPOMARI.”

Aaron tells us why he decided to put the project out now and what song is the most emotional for him.

Aaron also gets candid about being a new father, and his goals within the next five years.

Plus Aaron tells us who he would still like to work with and more!

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