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Keith Sweat’s ‘Make it Last Forever 35th Anniversary’ Tour | SWV + En Vogue

The 10-Date Tour Kicks Off In The Home of UB, Minneapolis.

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RNC Entertainment, P1 Live, and Bobby Dee Presents present the “Make it Last Forever 35th Anniversary” Tour, a spectacular celebration featuring the legendary Keith Sweat.

Joining the tour on select dates will be special guests Tyrese, SWV, Pretty Ricky and En Vogue.

The 10-date tour kicks off in the home of UB, Minneapolis on February 1st at the Target Center.

The “Make it Last Forever 35th Anniversary” Tour promises an unforgettable night of timeless R&B hits, soulful melodies, and an electrifying atmosphere as the iconic acts take the stage to celebrate Keith Sweat‘s milestone in the music industry.

Keith Sweat, the maestro of romantic R&B, has been a dominant force in the genre for over three decades. With chart-topping hits like “Twisted,” “I Want Her,” and “Nobody,” Keith continues to serenade audiences with his smooth vocals and timeless classics.

UB talked to Keith for the 30th Anniversary of “Make It Last Forever” and asked him his goals when he recorded that album: “To make it do what it’s doing right now, Make it last forever. Those were my goals, I was just speaking it into existence. They always say speak what you want into existence. So when I said make it last forever, I kind of hit the head right on the nail. Pretty much because I’ve been doing it every since then.

As for if he was surprised by the success of “I Want Her,” “I wanted it to be another single as the lead. I thought it should have been Don’t Stop Your Love. Now that I look back, hey every song on that album was hits,” Keith added “I’m happy it had the success because it opened the door for every other song that was on that album.

Make it Last Forever 35th Anniversary – Tour Dates

February 1 – Minneapolis, MN – Target Center
February 2 – Chicago, IL – Wintrust Arena
February 3 – Milwaukee, WI – Fiserv Forum
February 8 – Atlanta, GA – State Farm Arena
February 14 – Charlottesville, VA – John Paul Jones Arena
February 17 – Fort Lauderdale, FL – Amerant Bank Arena
February 22 – Philadelphia, PA – Liacouras Center
February 25 – Winston-Salem, NC – Lawrence Joel Coliseum
February 29 – Pensacola, FL – Pensacola Bay Center
March 2 – Oklahoma City, OK – Paycom, Center

Multiplatinum R&B trio SWV (Sisters With Voices), featuring Cheryl “Coko” Gamble, Tamara “Taj” George and Leanne “Lelee” Lyons, has sold more than 30 million records worldwide and been nominated for three Grammy Awards.

SWV‘s debut album scored a string of top ten R&B hits. To be clear, every single released from the album hit the Top 10. “I’m So Into You”, “Right Here”, “Downtown”, “You’re Always on my Mind” and the classic “Weak.” “Weak” sold 50,000 singles in one day. This established the trio as a commercial force in early 1993. Teddy Riley helped the group craft their sound further with “Right Here/Human Nature, the remix to their hit “Right Here.”” The remix features samples of Michael Jackson’s hit, “Human Nature.” The remix also went #1 on the R&B charts, for seven weeks to be exact and went #2 on the Pop charts.

“It’s About Time” would go on to sell more than 5 million records worldwide, and would become the #2 best selling album of 1993.

Lifetime has confirmed an SWV biopic in the works and SWV just completed a reality show with Xscape.

Tyrese, Grammy-nominated singer, songwriter, actor, author, and producer, known for his soulful voice and charismatic stage presence, Tyrese has garnered acclaim for hits such as “Sweet Lady,” “How You Gonna Act Like That,” and “Shame.”

His versatile talents extend beyond music, as he has achieved success in Hollywood.

Recognized as one of the top 5 highest selling American female music groups in history En Vogue, currently consisting of Cindy Heron-Braggs, Terry Ellis and Rhona Bennett has sold over 20 million albums, and effortlessly transitioned into the digital age, amassing over 30 million streams and over 26 million YouTube views on their top 6 hit singles alone: the R&B and Pop smashes Hold On, Free Your Mind, Never Gonna Get It, Giving Him Something He Can Feel, Don’t Let Go, and Whatta Man feat. Salt N Pepa).

The group has won seven MTV Video Music Awards, three Soul Train Awards, two American Music Awards, and received seven Grammy nominations.

Pretty Ricky group, comprised of brothers Diamond Blue “Baby Blue” Smith and Spectacular Smith, alongside Corey “Slick’em” Mathis, Marcus “Pleasure P” Cooper, and Emmanual “Lingerie” DeAnda, first gained widespread recognition with their debut album, “Bluestars,” released in 2005.

The album featured hit singles such as “Grind With Me” and “Your Body,” catapulting Pretty Ricky to the forefront of the R&B charts and earning them a dedicated fan base.

Don’t miss the opportunity to be a part of this extraordinary celebration of R&B music.

30 Years in The Game: R&B Bridgez Honors Keith Sweat

UB Celebrates 30th Anniversary of SWV’s Debut ‘It’s About Time’

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