In between appearing in big-budget action films (most recently “Fast Five,” and “Transformers: Dark of the Moon,”) and writing a successful self-help book (How To Get Out of Your Own Way), singer Tyrese recorded a new album, Open Invitation. His first studio album in five years debuted in the top 10 on Billboard’s Top 200 Chart, #2 R&B Album, and #1 R&B on ITunes.
Propelled by the impacting first single “Stay “, Open Invitation was released to a media blitz including performances on the Wendy Williams Show and visits to a series of non-traditional television outlets such as Spike TV’s Spare Time, Bravo’s Watch What Happens Live, G4, Speed, MLB, VH1’s Morning Buzz and The Rachael Ray Show playing up his global appeal as a box office maverick. In addition to television, print media, an impeccable online campaign, and Twitter (@Tyrese) helped drive sales for the album and single.
“For Tyrese to return five years since his last release with a #1 record at radio and a Billboard 200 top ten album is a testament,” says MBK Entertainment founder and principle Jeff Robinson. “Along with stellar album reviews Open Invitation is truly inspiring everyone who believes that uncompromising great music can still rule the charts.” This is just the beginning for Tyrese.
According to the Washington Post “…considering that Tyrese is a New York Times bestselling author, a blockbuster actor and, thanks to this latest album, once again an R&B force to be reckoned with.”
MBK Entertainment is a full service music and film production company based in New York and helmed by Jeff Robinson and Jeanine McLean. Since 2000 the company has had enormous success with the likes of Alicia Keys, Gabi Wilson, Allen Stone, Anthony Hall, Tyrese Gibson and Elle Varner.